UBR Sizing
UBR is a Norwegian brand. Scandinavian sizing conventions differ from UK sizing, and UBR's stretch fabric construction adds another layer to the fit equation. This guide breaks down everything you need to know to order the correct size with confidence.
2 | UBR Size Conversion Chart — Men's
| UBR Size | UK / EU Size | Chest (cm) | Chest (inches) | Height Guide |
|---|---|---|---|---|
| XS | XS / 44–46 | 84–88 | 33–35" | 165–170cm |
| S | S / 46–48 | 88–92 | 35–36" | 170–175cm |
| M | M / 48–50 | 92–96 | 36–38" | 175–180cm |
| L | L / 50–52 | 96–100 | 38–39" | 178–184cm |
| XL | XL / 52–54 | 100–104 | 39–41" | 182–188cm |
| XXL | XXL / 54–56 | 104–110 | 41–43" | 186–192cm |
Women's Size Conversion Chart
| UBR Size | UK Size | EU Size | Bust (cm) | Bust (inches) |
|---|---|---|---|---|
| XS | UK 8–10 | 34–36 | 80–84 | 31–33" |
| S | UK 10–12 | 36–38 | 84–88 | 33–35" |
| M | UK 12–14 | 38–40 | 88–92 | 35–36" |
| L | UK 14–16 | 40–42 | 92–96 | 36–38" |
| XL | UK 16–18 | 42–44 | 96–100 | 38–39" |
Which Measurement to Trust
If your UK label size and your chest measurement point to different sizes, trust the chest measurement in centimetres. The cm column is always more accurate than label-to-label conversion across different brands and countries.
3 | How to Measure for UBR
Chest Measurement (Men)
Wrap a tape measure around the fullest part of your chest — across your shoulder blades at the back, across your nipple line at the front. Keep the tape horizontal and level. Measure wearing your usual base layer — a t-shirt or light top. Record in centimetres.
Bust Measurement (Women)
Wrap the tape around the fullest part of your bust, keeping it level all the way around. Measure over a standard fitted top or bra. Not a padded bra. Record in centimetres.
Tips
- Get someone else to measure — self-measuring often gives a slightly lower reading
- Keep the tape snug but not tight — it should sit against the body without compressing
- Take the measurement twice if you're near a size boundary
- If you plan to wear a thick knitwear mid-layer underneath, add 3–4cm to your chest measurement before checking the chart
4 | Stretch Fabrics & How They Affect Fit
UBR's use of stretch fabrics — particularly their proprietary DELTA construction — changes the fit equation compared to rigid outerwear brands. Here's what that means practically.
Movement Fit vs Static Fit
A UBR jacket may feel slightly snug when standing still. When you move — reaching up, walking, cycling — the stretch fabric moves with you without pulling or restricting. This is by design. Don't judge the fit only while standing in front of a mirror.
More Forgiving Across Sizes
The 4-way stretch means a UBR jacket can comfortably span a wider chest measurement range than a rigid jacket. If you're at the top end of a size range, the stretch will accommodate you — unlike a rigid jacket which would be genuinely too tight.
Layer Allowance
UBR jackets are designed to accommodate a base layer and a light mid-layer. If you plan to wear a chunky knitwear or thick fleece underneath, size up one. For a t-shirt or light jumper, your measured size is correct.
Body-Mapped Construction
UBR uses body-mapped panels in some models — different stretch levels in different parts of the jacket to match how the body moves. This means the jacket will feel different at the chest vs the shoulders vs the arms. That variation is intentional engineering, not a fit problem.
The Fit Checklist
- Shoulders sit naturally — not pulling forward, not hanging off
- You can raise both arms above your head without the hem riding up more than 3cm
- There is no visible pulling across the chest when arms are at your sides
- The cuffs sit at your wrist when arms are extended forward
- Zip closes without pulling or bunching
Shop UBR at OD's
Every piece below is in stock at OD's Designer Clothing — authorised UK stockist.